Range Products have been supplying the special needs of aromatherapy, fragrances, flavour, food and chemical industries. They offer an extensive range of pure and natural essential oils. They also offer a range of carrier oils, floral waters, lanolin and fragrance free base products.
Range Products had never previously run paid ad campaigns to drive online sales. They were looking to scale their revenues using paid ads.
135 purchases in
just 8 weeks
$22.91 in revenue for every $1 spent on ads
$11.90 cost per lead
$24k+ in sales
We ran a campaign with a catalogue sales goal — dynamically retargeting those who visited the Range Products website over the past 90 days and excluding those who visited the website within the past 20 days.
We also used photo ads in carousel format featuring random products from the Range Products website with a SHOP NOW button on each product.
Their Return on Ad Spend (ROAS): A whopping $22.91 for every $1 spent on marketing!
After spending just $1,606.95 on ads over 8 weeks, Range Products received $24k+ in sales as a result of their marketing investment!